I always joke that I could write a bestseller about my life (and my Mom begs me too) because I have to tell you, it has been full of adventure, excitement with amazing and interesting experiences. I was born and raised in a small town in New England, with a loving, hardworking family, with strong values. But, I must admit, the small town girl had big, big dreams. I always knew I would succeed, but my path wasn’t always filled with rainbows and butterflies. I can’t wait to share these stories with all of you and the life and business lessons I learned along the way!
School was easy for me; a student-athlete with straight A’s…a real tom-boy at heart (no initial choice of mine, thanks to Dad). Little did I know then how sports, teamwork, sacrifice, camaraderie, leadership, victory and loss, competition and loyalty would become the fabric of who I am today-
For some reason, my decisions always took me down the harder path…Work started at age 14 for me because I was money motivated. At 20 years old, without a college degree, I entered Corporate America (big time Corporate America) while waitressing and taking college courses at night. College took forever, but I learned quickly that no one worked harder than me, no one stayed later, no one tried harder, no one wanted success more than me.
By the time I was 25, I was directing the multi-million dollar sports marketing and motorsports program for a Fortune 100 and I had a degree. At age 31, I left New England for Arizona to head up the marketing for a $250 million dollar company, which went public the same year. What a whirlwind year. The next year, I left the corporate world for entrepreneurship and started my own full service marketing and advertising agency which I ran for the next 14 years. In 2012, I launched a software and digital marketing services company, so I am one busy chick!
It’s been a great run with a lot of personal growth along the way… I will share how this all happened, how I ended up in these situations and circumstances, the decisions and the opportunities and challenges I faced along the way and the incredible lessons learned. That’s the bestseller part… trust me.
One of my mentors said, sometimes what you think is a “set back” is really a “set up” for your next opportunity. Timing is everything.
25 years of traditional marketing and significant networking led me to my current business partners and the creation of www.jwebdigital.com, a data driven technology, software and digital services company.
Ciao, Gina XO